U Beauty founder, Tina Craig, a multi-hyphenate entrepreneur and pioneer of influencer marketing and luxury skincare, launched her brand with the belief that achieving beautiful skin doesn’t need to be complicated.
She is driven by the conviction that great products should solve problems, offer more than you anticipate, and, in the end, make your life easier.
The promise of U Beauty is that you won't require a 13-step program to get results.
The future of skincare will be defined by its efficacy and simplicity.
“In my culture, having good skin means having self-love and a sense of confidence.
U Beauty is self-confidence in a bottle. I want everyone to experience self-love, confidence and good skin.”